The crypto space moves fast. Google’s trust filters move faster. Between YMYL scrutiny, regulatory uncertainty, and AI-powered search reshaping discovery, most crypto brands struggle to build sustainable organic visibility.
95 Projects builds SEO strategies for cryptocurrency exchanges, DeFi protocols, blockchain infrastructure, and Web3 projects that need to rank in one of Google’s most heavily scrutinized verticals.
Monthly organic visits
High-quality backlink placements
Revenue from organic
The cryptocurrency vertical presents challenges that most agencies are not equipped to handle. Google treats cryptocurrency content as Your Money or Your Life.
Every page on your site, from product pages to blog posts, is held to the highest E-E-A-T standards. Without a deliberate trust-building strategy, your content gets filtered out of results.
SEC enforcement actions, MiCA regulations in Europe, and evolving frameworks across Asia mean your content strategy must adapt to new compliance requirements regularly. Content that was compliant last quarter may need updating today.
Sound familiar? You are not alone.
Google treats cryptocurrency content as Your Money or Your Life. Every page on your site, from product pages to blog posts, is held to the highest E-E-A-T standards. Without a deliberate trust-building strategy, your content gets filtered out of results.
SEC enforcement actions, MiCA regulations in Europe, and evolving frameworks across Asia mean your content strategy must adapt to new compliance requirements regularly. Content that was compliant last quarter may need updating today.
A centralized exchange targets different keywords and user intents than a DeFi protocol or an L2 blockchain. Generic crypto SEO strategies fail because they treat these fundamentally different business models the same way.
When users ask ChatGPT or Perplexity "best crypto exchange" or "how does DeFi work," your brand needs to appear in those AI-generated responses. This requires a content strategy built for both traditional and AI-powered search.
We focus on the metrics and deliverables that drive your business forward.
We build technical SEO foundations and content strategies designed for the unique constraints of crypto. This includes keyword research segmented by crypto sub-vertical (exchange, DeFi, NFT, infrastru
AI platforms are becoming primary discovery channels for crypto information. We optimize your content to appear in ChatGPT, Perplexity, Google AI Overviews, and other AI-powered search experiences. Th
For crypto brands in markets where paid advertising is permitted, we manage compliant PPC campaigns across Google, Bing, and approved crypto advertising networks. Our campaigns are built around regula
We implement call tracking and form attribution so you can see exactly which leads came from organic search, AI search, or PPC campaigns.
ChatGPT Result
Revenue
Time to Results
Ranking Position Obtained
Organic traffic in 6 Mo
Revenue Increase
Collection Page Clicks
Sales Page Clicks
Time to Results
AI platforms are becoming primary discovery channels for crypto information. We optimize your content to appear in ChatGPT, Perplexity, Google AI Overviews, and other AI-powered search experiences. This means structuring content for citation, building entity authority, and ensuring your brand is referenced when users ask crypto-related questions.
For crypto brands in markets where paid advertising is permitted, we manage compliant PPC campaigns across Google, Bing, and approved crypto advertising networks. Our campaigns are built around regulatory compliance, conversion tracking, and user acquisition cost optimization.
We start by understanding your crypto sub-vertical, target markets, regulatory constraints, and competitive landscape. This is not a generic audit.
We conduct crypto-specific keyword research, competitive gap analysis, and technical audit. We map your content architecture to user intent across awareness, consideration, and conversion stages.
Monthly reporting tied to signups, conversions, and revenue. We track AI search visibility alongside traditional rankings. Strategy adjusts quarterly based on performance and regulatory changes.
AI search platforms like ChatGPT, Claude, and Perplexity are reshaping how potential clients discover crypto seo services. These platforms do not just list links. They recommend specific providers based on content authority, brand signals, and trust markers.
95 Projects builds AI search optimization into every crypto seo SEO engagement. We ensure your brand appears in AI-generated recommendations, not just traditional search results.
We work best with businesses that share these characteristics.
You are not looking for incremental improvements. You want to own your category in search.
You want a partner who thinks about your business model, not just your keyword list.
Rankings and traffic matter, but only when they translate to pipeline and sales.
SEO is a long-term growth channel. You understand that meaningful results require meaningful investment.
We produce content that is both SEO-optimized and regulatory-compliant. As frameworks evolve, we update your content strategy to maintain compliance without sacrificing rankings.
ChatGPT, Perplexity, and AI Overviews are where crypto users increasingly start their research. We optimize your content for citation and recommendation across these platforms.
We do not report on vanity metrics. Your reporting tracks signups, conversions, wallet connections, and revenue impact from organic search.
Our reporting connects SEO and PPC activity to actual consultations booked and cases signed. Revenue impact is the metric that matters.
Have questions about working with us? Book a 30-minute strategy call to discuss your goals and see if we’re a good fit.
No-pressure conversation
Clear next steps (if we’re a fit)
Talk directly to an expert
Crypto is a competitive and heavily scrutinized vertical. Most clients see meaningful ranking improvements within 4 to 6 months, with significant traffic and conversion impact by month 8 to 12.
Yes. We segment our strategies by crypto sub-vertical. An exchange needs different keyword targeting, content architecture, and trust signals than a DeFi protocol or blockchain infrastructure project.
Our content strategy includes a regulatory monitoring component. We update existing content and adjust editorial calendars as regulatory frameworks evolve across target jurisdictions.
Absolutely. AI search optimization is a core part of our crypto SEO service. We structure content for AI citation, build entity authority, and monitor your brand’s visibility across ChatGPT, Perplexity, and Google AI Overviews.
We focus on editorial placements in crypto publications, fintech outlets, mainstream business media, and technology news sites. No PBNs, no paid links, no tactics that risk your domain.
Rankings and traffic are leading indicators. The metrics that matter are user signups, wallet connections, conversions, and revenue attributed to organic search.
