Invisalign, braces, clear aligners, early orthodontic treatment. Parents and adults are searching for the right orthodontist, and they start online.
They compare treatment options, read reviews, and look for convenience and expertise. The practice that shows up first earns the consultation.
95 Projects builds SEO, AI search, and PPC strategies that make your orthodontic practice the top choice in your market.
Monthly organic visits
High-quality backlink placements
Revenue from organic
Parents research orthodontists online before calling anyone. The days of picking an orthodontist from a referral alone are over. Parents compare reviews, read about treatment options, and check Google Maps before booking. If your practice is not visible in those searches, you lose the patient before they ever call.
Invisalign and clear aligner keywords are highly competitive. Every orthodontist and general dentist in your market is trying to rank for Invisalign-related terms. Without a targeted SEO strategy, your practice gets buried under competitors and national aggregator sites.
Sound familiar? You’re not alone.
The days of picking an orthodontist from a referral alone are over. Parents compare reviews, read about treatment options, and check Google Maps before booking. If your practice is not visible in those searches, you lose the patient before they ever call.
Every orthodontist and general dentist in your market is trying to rank for Invisalign-related terms. Without a targeted SEO strategy, your practice gets buried under competitors and national aggregator sites.
Map pack results dominate orthodontic searches. If your GBP is not optimized with the right categories, photos, reviews, and posts, you are invisible in the results that matter most for local patients.
Orthodontic consultations spike in spring and summer as parents plan treatment before the school year. Your SEO and PPC campaigns need to build momentum months in advance to capture that demand.
Rankings and traffic are leading indicators. We track the metrics that actually grow your orthodontist practice.
We track consultations booked directly from organic search and paid campaigns so you know exactly which patients came from your digital marketing investment.
We measure your total marketing investment against new patient acquisitions to ensure your cost per lead decreases over time as organic compounds.
We monitor your Google Business Profile rankings for high-intent local searches so your practice appears when nearby patients search for orthodontist services.
We connect every ranking improvement and ad click to actual revenue so you see the real ROI of your SEO and PPC investment.
ChatGPT Result
Revenue
Time to Results
Ranking Position Obtained
Organic traffic in 6 Mo
Revenue Increase
Collection Page Clicks
Sales Page Clicks
Time to Results
We target treatment-specific keywords like 'Invisalign orthodontist in [city],' 'braces for kids near me,' and 'best orthodontist [state].' We build dedicated landing pages for each treatment type, optimized for both rankings and conversion. This includes Google Business Profile optimization, local citation building, map pack ranking strategies, and hyper-local content that targets patients in your service area. We build topical authority around your core procedures so Google sees your practice as the definitive local resource.
Parents are asking AI platforms 'What is the best orthodontist near me for Invisalign?' and 'How much do braces cost for teenagers in [city]?' We structure your content, schema markup, and entity signals so AI platforms like ChatGPT, Google AI Overviews, and Perplexity reference your practice when patients ask about orthodontist services in your area.
Orthodontic PPC targets parents actively searching for consultations. We build campaigns around treatment-specific and location-specific keywords, with landing pages designed to convert clicks into booked consultations. We run Google Ads campaigns targeting high-intent keywords specific to your procedures, with landing pages built to convert. Every dollar is tracked from click to consultation request.
Our team conducts deep keyword research, competitor analysis, technical audits, and local SEO assessments specific to your market. We deliver a prioritized 90-day roadmap with clear milestones.
We implement your SEO strategy, launch PPC campaigns, optimize your Google Business Profile, build local citations, create content, and structure your site for AI search visibility. Everything is done in-house by specialists who know the medical and aesthetic space.
You get transparent monthly reports showing rankings, traffic, leads, and ROI. No vanity metrics. We track what matters: consultations booked, phone calls, form submissions, and revenue impact.
Parents are asking ChatGPT and Google AI Overviews questions like ‘Is Invisalign better than braces for my teenager?’ If your content is not structured to appear in those answers, you are missing a growing discovery channel.
95 Projects builds AI search optimization into every engagement. We structure your content, schema markup, and entity signals so AI platforms reference your practice when patients ask about orthodontist services in your area.
We work with orthodontist practices that are serious about growth and ready to invest in a real strategy. Here is what our best clients have in common.
You are not looking for incremental improvements. You want to be the top-ranked orthodontist practice in your area for your core services.
You want a partner who thinks strategically about your growth, not an agency that just checks SEO boxes every month.
You care about consultations booked and revenue growth, not vanity metrics like impressions or keyword counts.
Orthodontist is a competitive vertical. Practices that commit to a sustained strategy see compounding returns.
From the initial ‘do I need braces?’ search to the ‘best orthodontist near me’ decision, we map your content and campaigns to every stage of the parent and patient journey.
Most agencies silo their services. We build an integrated strategy where your SEO content feeds AI visibility, and PPC captures high-intent searches while organic rankings build.
We optimize your Google Business Profile, build local citations, generate review strategies, and create hyper-local content so your practice dominates the map pack in your service area.
We track consultations booked, not just rankings. You see exactly how many new patients your marketing investment generates each month.
Have questions about working with us? Book a 30-minute strategy call to discuss your goals and see if we’re a good fit.
No-pressure conversation
Clear next steps (if we’re a fit)
Talk directly to an expert
You can expect ranking improvements within 3 to 4 months, with meaningful increases in consultation requests by month 6. PPC delivers immediate visibility while SEO compounds.
Yes. Invisalign keywords are among the most competitive in orthodontic search. We build dedicated Invisalign landing pages, content clusters, and schema markup to compete effectively.
Absolutely. GBP optimization is central to our local SEO strategy. We optimize categories, attributes, photos, review responses, and posting schedules to improve your map pack rankings.
We structure your website content, FAQ pages, and schema markup so AI platforms like ChatGPT and Google AI Overviews cite your practice when parents ask about orthodontic treatments.
SEO builds long-term organic visibility that compounds over time. PPC delivers immediate visibility for high-intent searches. We recommend both because they reinforce each other and reduce your overall cost per patient start.
